Back label · SS-18Secondary Sales

Sales by beat, outlet, SKU and salesman, explained in plain words.

Every order rolls up from outlet to beat to territory to region the moment it is booked. AI summaries call out what changed and why, so a regional manager reads the story before opening a single chart.

Secondary Sales / Region South
This month
Strike rate78%+4
Lines / call6.2+0.4
Beat 07 Marie-18%dip
Beat 7's Marie biscuits sales fell 18% after a competitor scheme. 11 of 18 outlets ordered fewer cartons. Consider the October slab on Beat 7.
RefreshAs orders syncNo end-of-day batch wait
CutsRegion to SKUBeat, outlet, salesman, channel
SummariesPlain languageWhat changed and where
What's in Secondary Sales

Built for the beat, not the boardroom.

Every feature below is something a salesman, distributor or sales manager touches in a normal working week.

Region to outlet

Drill from national sales to a single shop in four clicks: region, territory, beat, outlet.

AI summaries

"Beat 7's Marie biscuits sales fell 18% after a competitor scheme." Short notes that point to the beat and the reason.

Field KPIs

Strike rate, lines per call, outlets visited, productive calls and average order value per salesman.

SKU performance

Which packs are growing, which are stuck at the distributor and which new launches reached shelves.

Target vs achieved

Monthly targets by salesman and distributor, with daily run rate so a short month is visible early.

Scheduled reports

Daily and weekly reports land in managers' inboxes as spreadsheet and PDF, in the format they already read.

How it runs

STEP 01

Order booked

Every confirmed order adds to the live sales view.

STEP 02

Rolled up

Sales roll up through beat, territory and region.

STEP 03

Explained

AI summaries note significant changes with the likely cause.

STEP 04

Shared

Reports go out on schedule to the people who act on them.

Label data
Secondary SalesSS-18
DimensionsRegion, territory, distributor, beat, outlet, SKU, salesman
KPIsStrike rate, lines per call, productive calls, AOV
TargetsValue and volume, monthly and quarterly
DeliveryDashboard, email, spreadsheet, PDF
AccessRole based, by region and team

Works with the rest of the pack

  • Shares one outlet master, one product list and one price list with every other module.
  • Changes made at head office reach salesman phones the next morning, or instantly when online.
  • Every action is logged with who did it and when, for audits and claim checks.
  • Data can be exported at any time as spreadsheet or through the API on Bulk Pack.
Ingredients list

Secondary Sales questions

01Where do the AI summaries come from?
They are generated from your own sales data, comparing this period with the last and noting where the change came from. Each note links to the numbers behind it.
02Can managers see only their region?
Yes. Access is set by role and region, so an area manager sees their beats and nothing else.
03Can we export raw data?
Yes. Order lines can be exported at any time, and Bulk Pack customers can pull data through the API.
Free beat couponValid for 1 route30 days

Best started this month.

Pick one beat and one salesman. Load your outlets, run real orders with suggested quantities and see the sales facts update by evening. If it does not earn its place on the route, walk away.

BatchFB-2026
Net qty1 beat
Salesmen1
CardNot needed